Be­ing Se­ri­ous

Micro Mart - - G Suite -

Up to now Google hasn’t been seen as one of the lead­ing play­ers in the cloud ser­vices area. All those years of of­fer­ing beta- level apps cer­tainly hasn’t helped. Nei­ther did the well- pub­li­cised 15- hour Google Cloud out­age at the end of Septem­ber.

But things are chang­ing quickly. Lead by Diane Greene, founder and former CEO of VMware, Google’s cloud strat­egy Google is act­ing far more se­ri­ously. And it’s not just about new ini­tia­tives.

Google is also hir­ing 1,000 new mem­bers for its Cloud Cus­tomer Team and cre­at­ing a new Cus­tomer Re­li­a­bil­ity En­gi­neer­ing di­vi­sion. There’ll also be a col­lec­tion of of­fi­cial cer­ti­fi­ca­tions for cloud ar­chi­tects and data engi­neers.

Google al­ready has big part­ner­ships like Air­bus who, rather ap­pro­pri­ately, al­ready use the Google Cloud to iden­tify at­mo­spheric clouds in aerial images. And it will ex­pand its part­ner ecosys­tem by adding Ac­cen­ture.

There are new prod­ucts too, such as BigQuery for En­ter­prise which sup­ports stan­dard data ware­house SQL queries and flex­i­ble pric­ing mod­els; al­low­ing Google to boast it is both eas­ier and cheaper than ri­val prod­ucts.

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