We hope to light up Christmas for needy
AFIRM whose day job is to create the most extravagant festive experiences for the world’s super-rich has launched its new charity Foundation - raising over £20,000 in its first night.
The Christmas Foundation has been set up by The Christmas Decorators, bringing the magic of Christmas to underprivileged and sick children.
The firm, which sets out the Southport Christmas lights each year, is run by how important this is.” Global teen blogger, Amazing Arabella, also attended the launch to show her support, alongside Radio City 2’s Claire Simmo, who hosted the evening.
The Christmas Foundation launched in partnership with Radio City’s Cash for Kids Mission Christmas campaign.
The charity will now be hosting a spectacular Christmas party for 500 underprivileged children at St George’s Hall, in Liverpool, on Sunday, December 10.
The party is just the start of The Christmas Foundation, which plans to bring Christmas to sick children 365 days a year.
For more information, visit https://thechristmasfoundation.co.uk
Formby couple Paul and Victoria Lally.
Guests at the launch at Liverpool Town Hall were treated to a full evening of holly-jolly entertainment with performances from the star of this year’s X Factor, Shanaya AtkinsonJones, and winner of BBC One’s Frank Sinatra: Our Way, George Gallagher.
ItKids, Girl Talk, magician Spencer Lynch and Liverpool-based MD Productions’ dance troupe also hit the stage for this spectacular evening.
Paul Lally, MD of The Christmas Decorators, said: “We bring Christmas to life through some of the most magical experiences across the world, with each year getting bigger and more extravagant.
“We have always supported charitable causes and given back to our community - we help as many charity requests as we can by installing free Christmas trees and displays for organisations set up to help others.
“Over the years, we have worked with charities like Alder Hey Children’s Charity, Claire House and Zoe’s Place, where we meet families whose children might not see another Christmas.
“But we want to do more to help create lasting memories for these parents and their kids and provide a magical Christmas experience for those who may not get to see the kind of festive magic that we create – on any day of the year!
“Every single child should have a reason to be excited for Christmas and through The Christmas Foundation, we can make that happen!
“The launch party is just the start of The Christmas Foundation, as we Liverpool Lady Mayoress Liliana Kennedy at the launch with Jaadin, Santa, Shanaya Atkinson-Jones, Amazing Arabella and Lord Mayor Cllr Malcolm Kennedy
have invited some of our friends along to help us bring Christmas to sick children 365 days a year.”
X Factor star, Shanaya Atkinson-Jones, said: “Christmas is my favourite time of year. I am happy to support The Christmas Foundation and help them to create smiles and lasting memories! Every child deserves to experience the joy that Christmas brings - I myself know Happy to be here – Amazing Arabella, Father Christmas, and Jaadin
X Factor star Shanaya Atkinson-Jones sings at the Foundation launch event
Eager to help – Victoria and Paul Lally, of The Christmas Decorators