6 Why should I buy a Vespa and not a far cheaper scooter from the Far East?
Cheap scooters from the Far East may do a similar job to more expensive machines but they have none of the class, style, or heritage of a Vespa. When you buy a Vespa, you’re also buying into the brand and lifestyle in the same way that Harley-davidson and Ducati owners do. There are plenty of brilliant, fast and reliable Japanese scooters but they can never hope to offer 70 years of brand-defining cool and heritage. You simply cannot manufacture that.