Suzuki hope to cash in on £13k GSX-R1000

Motorcycle News (UK) - - This Week - ANDY CAL­TON

At a time when the prices of new bikes seem to be sneak­ing up­wards, Suzuki have weighed in with an eye­brow-rais­ing price for their new GSX-R1000. In a good way!

Since BMW re­cal­i­brated the 1000cc sports­bike mar­ket with the in­cred­i­ble (and more af­ford­able) S1000RR in 2009, the price war in­ten­si­fied as Ital­ian and Ja­panese bike builders (mostly) tried to com­pete with, in some cases, tech­ni­cally in­fe­rior prod­ucts. You can bag a new 2016 Blade on mc­n­bikesfor­ for as lit­tle as £12k right now.

More re­cently Yamaha, Kawasaki and now Honda and Suzuki have re­leased some pretty se­ri­ous pieces of kit. With ma­jor re­vi­sions of metal come ma­jor re­vi­sions of prices. And a top-spec R1 M and Blade SP2 will set you bike nearly £20k – with stan­dard ver­sions £15,599 and £15,225 re­spec­tively. So the new GSX-R’S £13,249 (£16,099 for the R) looks tasty. Of course, the bike had bet­ter be good. We’ll find that out in next week’s paper. They can sell it for £10k but if it’s rub­bish, few will buy it. As­sum­ing it’s good (and the early signs are that it is), sports­bike sales just got in­ter­est­ing.

And with prices ris­ing, man­u­fac­tur­ers are keen to fo­cus on hot PCP deals. £119 a month for a new Blade? p50 Tempt­ing.

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