Dirty deals

Motorcycle News (UK) - - This Week -

North One Tele­vi­sion, who re­cently ac­quired the Dirtquake event brand, have an­nounced a multi-year in­ter­na­tional deal with Har­leyDavid­son. North One say this deal will al­low them to grow Dirtquake into a global brand, while Har­ley says the part­ner­ship is key to con­nect­ing with a new de­mo­graphic.

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