STUDENTS PULL THEIR FINGERS OUT FOR TRIAL–
COULD it be the future of shopping? Students at Brunel first in the UK to use their fingerprints to pay for their groceries.
It marks the first time customers in the UK have been able to shop with just their fingerprint.
The new Costcutter store at the university’s Uxbridge campus will allow students to pay for goods with a swift scan of the digit, using Fingopay technology.
Following a pilot at the Proud Camden bar, the use at Costcutter marks the first time retail customers in the UK will be able to use the technology in stores.
Fingopay’s electronic biometric reader builds a 3D map of the customer’s finger veins, creating a unique and personal key.
Registration can take seconds, after which students at the university will be able to scan their fingers at the till in order to pay for their goods.
Nick Dryden, chief executive and founder of biometric payments company Sthaler, said: “Today’s millennial generation now expects a higher level of ease, security and efficiency from the way that we pay, and we are incredibly excited to bring our Fingopay technology to students at Brunel University London through the Costcutter store.
“Fingopay offers the convenience and retail sector the opportunity to gain richer data, and a faster point of sale service – and we look forward to introducing it as the first retail pilot in the UK.”
The technology was in place for Brunel University’s fresher’s week, which ran last week, from Monday September 18.