Parents and families have a key role to play in helping their children to read, write and count well.
That’s the message from Read, Write, Count, a new government-led campaign launched this week which is aimed at children in primaries one to three.
The campaign will build on the Scottish government’s PlayTalkRead early years campaign by encouraging parents and families to include reading, writing and counting in their everyday activities, such as walking around the supermarket or travelling home from school.
The campaign, which will be delivered in partnership with Education Scotland and the Scottish Book Trust, builds on existing Scottish government efforts to tackle educational inequalities and raise attainment in early years and beyond as part of an extended project in Scotland.
As part of the campaign, all P1-3 children will receive a gift of books and literacy and numeracy learning materials through their school.
Outreach will be provided in some communities to support parents, families and communities to make the most of these resources. Resources will be available for children in both English and Gaelic.
Angela Constance, cabinet secretary for education and lifelong learning, backed the campaign during a visit to Craigswood Sports Centre in Livingston where she met young people enjoying themselves ahead of the new school term.
She said: “Ensuring children read, write and count well early is key to their success at school and in life.
“There’s lots of really good work already under way across Scotland and Read, Write, Count will bring some exciting new and fun ideas into the mix for pupils throughout the country.
“Crucially, it will encourage parents and families to play a key role in helping their children – something all the evidence suggests can have a big impact on how well children do at school.
“I was proud to launch PlayTalkRead nationally in 2011, which encouraged parents to play, talk and read more often with their children.
“Read, Write, Count takes the idea of learning further.
“It’s understandable that any parent or carer could feel daunted about playing a part in their child’s education.
“That’s why our campaign offers support in bringing fun and learning in to everyday activities with their child to make life happier and easier.
“Whether it’s in the supermarket, on the way to school, at bedtime or sitting down for a meal, learning isn’t just for classrooms or homework.
“Read, Write, Count offers some great