Say hello to River Rocket!

PUBLICITY-HUNGRY chef Jamie Oliver failed to keep his newborn son’s name a secret when, earlier this week, his sister let it slip on social media.

So the 41-year-old decided to take back control by assembling some of his family for a photograph to introduce formally their newest addition, River Rocket Oliver.

Crouching next to his wife, Jools, 41, and two of their five-strong brood, Petal Blossom Rainbow, seven, and five-year-old Buddy Bear Maurice, Jamie beams with pride as River sleeps in his pram.

‘It’s probably polite to formally introduce the new boy to you,’ writes Jamie. ‘His name’s River Rocket Oliver. We think it suits him and he’s a little gift and we are all very happy.’