How to sell: Martin County, Flor­ida

This re­gion of Flor­ida of­fers vis­i­tors a rare glimpse into Flor­ida as it once was: cat­tle farms, wet­lands and dune-backed beaches. dis­cov­ers a hid­den gem

Selling Travel - - Contents - Laura Gelder

Why sell it?

It's a slice of old Flor­ida, just north of The Palm Beaches and with miles of coast­line, both along the At­lantic's Trea­sure Coast and Lake Okee­chobee. It of­fers a mix of nat­u­ral at­trac­tions: beaches, of course, but also acres of pre­served land, along with tra­di­tional small towns ooz­ing char­ac­ter and care­fully-pre­served his­tory, arts and cul­ture.

Who to sell to?

'Dis­con­nect to re­con­nect' is the slo­gan of Martin County. This is no Mi­ami or Or­lando! No build­ing can be higher than four storeys but the county does lay claim to the high­est nat­u­ral point in Flor­ida - the sum­mit of Mount Hobe. It's a place for trav­ellers who want to im­merse them­selves in na­ture or for cou­ples or fam­i­lies who want to get away from the crowds or ex­plore Flor­ida's his­tory. In­diantown was one of the last Semi­nole In­dian trad­ing posts and vis­i­tors can see the rem­nants of Flor­ida's cat­tle­trad­ing past in ranches and rodeos.

It's also home to dozens of golf cour­ses de­signed by le­gends of the sport like Jack Nick­laus, Chi Chi Ro­driguez and Tom Fazio.

What to sell ?

Miles of peace­ful beaches are a ma­jor draw! Ac­tiv­i­ties in­clude kayak­ing, surf­ing and fish­ing in the most bio­di­verse es­tu­ary in the North­ern Hemi­sphere: Martin County is known as the Sail­fish Cap­i­tal of the World.

Coastal com­mu­ni­ties in­clude his­toric fish­ing vil­lage Port Salerno, which blends artist stu­dios with wa­ter­front din­ing; Stu­art, named 'Amer­ica’s Hap­pi­est Sea­side Town' by Coastal Liv­ing Mag­a­zine; and Hutchin­son Is­land's pris­tine beaches.

In­land, vis­i­tors can dine on farm-to-ta­ble de­lights, tour sus­tain­able farms or be a cow­boy/girl for the day. In­diantown is in the heart of Flor­ida’s cat­tle and cit­rus coun­try and home to one of the top thor­ough­bred horse rac­ing fa­cil­i­ties in the U.S.

His­toric sights in­clude down­town Stu­art’s Lyric The­atre, a 1920s silent movie house­turned arts cen­tre, and the art deco Court House Cul­tural Cen­ter & Gallery, the old­est and largest vis­ual arts mu­seum in the U.S.

Shop­pers can search the racks of the Trea­sure Coast Square Mall or en­joy dip­ping into the eclec­tic shops on tree-lined streets in Stu­art and Jensen Beach.

Martin County has over 100,000 acres of parks and con­ser­va­tion land. Jonathan Dickinson State Park teems with wildlife, such as al­li­ga­tors, man­a­tees and bald ea­gles. Its 13 nat­u­ral habi­tats, in­clud­ing man­groves, are ex­plored via paved and off-road bike, horse and hik­ing trails or by boat or kayak. Hobe Sound Na­tional Wildlife refuge is known for its nest­ing tur­tles while Blow­ing Rocks Pre­serve is named for its rocky lime­stone shore­line but also has an in­tact dune habi­tat, now sadly rare in Flor­ida, with beach sun­flower, sea grape and sea oats.

How to sell it ?

Martin County is 45 min­utes from Palm Beach Air­port, an hour from Fort Lauderdale Hol­ly­wood Air­port, 90 min­utes from Mi­ami Air­port, and two hours from Or­lando Air­port.

Lux­u­ri­ous Hutchin­son Shores Beach Re­sort & Spa has guest rooms decked out in shades of blue, bal­conies with stun­ning views and world-class well­ness fa­cil­i­ties.



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