Potter mania Continues to fire up Bloomsbury
Illustrated versions of the famous book series keep the magic alive for quoted publishing company
IT HAS BEEN more than two decades since the publication of the first book which started the worldwide Harry Potter franchise.
Much to many people’s surprise, the spell cast by the JK Rowling-penned series is continuing to pay off for
publishing firm Bloomsbury (BMY).
The company generated a 20% increase in group revenue during the six months to 31 August. Importantly, revenue from its children’s division which includes the Harry Potter titles, jumped by 33%.