Da­cia Lo­gan MCV wins family car cat­e­gory in Auto Ex­press Awards

Staines Informer - - MOTORS -

THE Da­cia Lo­gan MCV has scooped a gold award in the fiercely com­pet­i­tive Family Car cat­e­gory in the Auto Ex­press Driver Power 2016 Awards.

It is the first cat­e­gory win for Da­cia in the awards and the UK’s most af­ford­able es­tate car took the prized num­ber one spot af­ter own­ers praised it in their re­sponses to the lead­ing au­to­mo­tive cus­tomer sat­is­fac­tion study.

In to­tal, al­most 50,000 car own­ers took part in this year’s Auto Ex­press Driver Power sur­vey, with 183 mod­els pro­duced by 32 makes judged across 10 cat­e­gories.

Com­ple­ment­ing the suc­cess of the Lo­gan MCV in the own­er­ship sur­vey, the Da­cia San­dero – the UK’s most af­ford­able car – fin­ished a strong sev­enth in the equally hard fought Su­per­mini cat­e­gory.

On the Lo­gan MCV’s win, Brian Wal­ters, di­rec­tor of re­search and in­sights at Driver Power, said: “This is a fan­tas­tic show­ing by the Lo­gan MCV, be­ing the high­est rated family car in four of the 10 Driver Power judg­ing cat­e­gories.

“These were re­li­a­bil­ity, run­ning costs, prac­ti­cal­ity, and in-car tech­nol­ogy; and also among the top five family cars for build qual­ity; ease of driv­ing; road han­dling; ride qual­ity; and per­for­mance.

“Nearly half of Driver Power re­spon­dents in­di­cate that re­li­a­bil­ity was the sin­gle most im­por­tant of the 10 judg­ing cat­e­gories. The Lo­gan MCV’s seg­ment lead­ing rat­ings for re­li­a­bil­ity is a tremen­dous achieve­ment for Da­cia.”

Louise O’Sul­li­van, head of Da­cia UK, said: “We are de­lighted that the Lo­gan MCV has proved un­beat­able in such a com­pet­i­tive cat­e­gory and given us our first out­right seg­ment win in the Driver Power awards.

“The owner feed­back upon which this win is founded proves be­yond doubt that Da­cia is not only de­liv­er­ing class-lead­ing af­ford­abil­ity in its ve­hi­cles but also an own­er­ship ex­pe­ri­ence that is highly re­ward­ing.

“With Da­cia, drivers en­joy a no-non­sense and highly ap­peal­ing com­bi­na­tion of value and qual­ity.”

The cat­e­gory win fol­lows Da­cia’s pre­vi­ous suc­cess in the Auto Ex­press Driver Power 2015 Awards, the ‘shock­ingly af­ford­able’ brand be­ing rated the fifth best man­u­fac­turer in the UK car in­dus­try. Since the launch in the UK in 2013, the man­u­fac­turer and its ve­hi­cles have won nu­mer­ous awards.

Ap­peal­ing to cost-con­scious drivers who have a small bud­get but a need for a large amount of space, the ver­sa­tile Lo­gan MCV is avail­able in four trim lev­els in­clud­ing the new Am­biance Prime spe­cial edi­tion. It comes with a choice of three en­gines, in­clud­ing a diesel op­tion that re­turns up to 80.7mpg (NEDC com­bined).

The Lo­gan MCV is priced from £6,995 on the road.

In the 10 years since re­launch­ing in Europe, Da­cia has sold more than 3.5 mil­lion ve­hi­cles in Europe and the Mediter­ranean basin. In the UK in 2015, Da­cia sold 26,228 ve­hi­cles, an in­crease of 10% com­pared to 2014. More than 74,000 Da­cia mod­els have been sold in the UK since its launch in Jan­uary 2013.

The award-win­ning Da­cia Lo­gan MCV range can be seen and test driven at the SMC Mo­tor Group, 168-170 Oat­lands Drive, Wey­bridge (01932 282848) and Ash Road, Alder­shot (01252 888498).

For de­tails visit www.sm­c­mo­tor group/da­cia or like the SMC Mo­tor Group Face­book or Twit­ter.

The Da­cia Lo­gan MCV has taken gold in the 2016 Driver Power awards.

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