New Cri­eff gift card plans are an­nounced

Strathearn Herald - - NEWS - Clare Damodaran

Plans for a new Cri­eff Gift Card were un­veiled by Neil Combe, man­ager of Cri­eff Suc­ceeds BID (Busi­ness Im­prove­ment Dis­trict), dur­ing the group’s an­nual open meet­ing which was held at Strat­hearn Artspace on Wed­nes­day last week.

The Gift Card – which is on track to be launched in the next cou­ple of months - is de­signed to en­cour­age Cri­eff peo­ple to shop lo­cal and to drive foot­fall to the town’s shops, bars, restau­rants and ser­vices.

The scheme al­lows card hold­ers to spend the bal­ance in dif­fer­ent out­lets that are part of the ini­tia­tive.

At the meet­ing, Mr Combe re­vealed that a num­ber of out­lets have al­ready signed up to be in­volved, and that more busi­nesses in the town are wel­come to get in­volved.

The scheme is free for any busi­ness to sign up r Combe said: “Cri­eff Suc­ceeds BID is ex­cited to of­fer the Cri­eff Gift Card to pro­mote our fan­tas­tic lo­cal busi­nesses and en­cour­age peo­ple to spend money with them.

“This is a re­ally sim­ple so­lu­tion, one that’s easy for the per­son buy­ing the card, and easy for the busi­ness that’s tak­ing it.

“It’s flex­i­ble – you choose the value you put on the card and the re­cip­i­ent can then spend it any of the net­work of shops, restau­rants, bars, cafes and lo­cal busi­nesses where it’s ac­cepted. .

“We Mare hop­ing for an en­thu­si­as­tic take-up from Cri­eff’s busi­ness com­mu­nity, who see the ben­e­fits of this pro­mo­tion of the area.”

The gift card con­cept has al­ready proved very pop­u­lar in Perth, Glas­gow’s West End, and towns in Eng­land.

Mr Combe added: “This is about giv­ing some­one a gift and help­ing to make sure that the money is spent in Cri­eff, that it stays with the busi­nesses here.

“If you buy a card as a gift for a friend or loved one, then you’re giv­ing a gift to Cri­eff as well.”

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