Life af­ter Sor­rell

Who is the likely suc­ces­sor?

The Daily Telegraph - Business - - Business -

Mark Read, the boss of WPP’s dig­i­tal mar­ket­ing agency Wun­der­man as well as WPP Dig­i­tal, is tipped as one of the favourites to re­place Sor­rell as the hunt for a new boss be­gins. He was made joint chief op­er­at­ing of­fi­cer of the busi­ness along­side An­drew Scott on Satur­day night af­ter Sor­rell’s re­tire­ment. He set up on­line loy­alty busi­ness We­bRe­wards in 1999 and is chair­man of the Nat­u­ral His­tory Mu­seum’s dig­i­tal coun­cil.

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