charmed life

The Daily Telegraph - Telegraph Magazine - - LIFE AND TIMES -

A late night at the Lou­vre

Where bet­ter for Louis Vuitton to show­case its lat­est artis­tic col­lab­o­ra­tion than the hal­lowed halls of the Lou­vre? With Mona Lisa’s enig­matic smile over­see­ing things, the la­bel un­veiled its part­ner­ship, called ‘Masters’, with Jeff Koons at an event hosted by LVMH’S CEO Bernard Ar­nault. Koons’s ren­der­ing of La Gio­conda’s im­age ap­peared on bags, as did paint­ings by Van Gogh and Frag­o­nard, all of which were dot­ted with the fa­mil­iar LV flo­ral and Mal­tese star mo­tifs. Proudly pa­raded by Natalia Vo­di­anova, Cate Blanchett and Michelle Wil­liams, they were al­most as breath­tak­ing as the works that lined the walls.

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