Top tips for a sales pitch
SELLING your home can be stressful, so any advice to make the process go more smoothly can be valuable. Bob Cherry, partner in CKD Galbraith’s Ayr office, says: “In our experience, the best homes of their kind in every category, from cottages to large country houses, are selling extremely well if placed under competition, with a number still achieving premiums above guide prices.
“The interest levels in all property however, are driven by supply and demand. If your house falls into a sector that looks to be over-supplied in the market, you need to employ a number of tactics to make your house stand out from the crowd.
“The houses that are in short supply are typically the idyllic cottage, an historic house in the heart of a sought-after village, the town house to do up, the Old Manse on the edge of the village and, if there is a beat of fishing or pony paddocks, even better. These homes continue to enjoying huge amounts of interest.”
So what should you do to make your home stand out from the crowd and make it that sells?
Look at your house objectively and ask yourself what were the outstanding features that made you buy it. It is more than likely that a potential buyer will be attracted to those features and they need to stand out.
First impressions do count. Buyers say they make up their minds whether to buy a house within five minutes of arriving. Dress the house before viewings.
If you were a potential buyer, what would you do to improve your house? For example, is there a planning permission that you have always dreamed of getting? If so take advice and see if this adds value.
Do some research. Find out what other properties sold for and set your price competitively.
Keep an eye on the competition. If others are selling around you, your agent should be advising you on how to sell.
Try to be relaxed throughout the process, a house with a happy feel and an owner who does not appear desperate will produce the right buyer and a good relationship during the sale process.