…comes a tiny bit closer to running the BBC
BEST KNOWN for creating Maureen Lipman’s “Beattie” — the Jewish mother from the British Telecom TV commercials — Richard Phillips has a new brainchild, and one which is cooking up quite a media frenzy.
The North London advertising copywriter has a three-times-a-week radio show on South Kilburn Community Radio (www.skfm.org.uk). He has created the fictional and Jewish “Toby Kellogg” — a budding presenter ( inset photo, above) who has made a real application to Tony Blair for the position of BBC chairman, following the resignation of Michael Grade.
The Prime Minister replied to Mr Kellogg, saying that his application would be forwarded to the Department for Culture, Media and Sport. This week, Mr Kellogg received a reply from his letter to Tessa Jowell.
Mr Phillips tells People: “I had some free time on my hands and decided to do a presenting course at SKFM — with Toby Kellogg as my nom du radio. I chose Toby Kellogg for no other reason than this: when I was 11, I told my parents that I didn’t like my name as it was too boring, and when asked what I would like to be called, I said Toby Kellogg.”
Mr Kellogg’s show is composed of nonsensical chit-chat from himself and occasional guests, and features his family life — with teenage daughter Appollonia Kellogg and ex-wife Cruella Kellogg — all allegedly based on Mr Phillip’s own family.
Mr Kellogg has also made a fourminute film called Toby Makes a Pitch in support of his application.
“The TK project is growing organically in a number of different directions,” notes Mr Phillips, who is in his late 50s. “On the one hand, there are shades of a Sacha Baron Cohen creation or an Alan Partridge, but the difference is that Toby Kellogg, though satirical, is rooted in the real world, in that the radio shows are real and not spoofs.”
Mr Kellogg has recently returned from Madagascar and Venice, where he has been filming for the radio show. Next stop the Beeb?