Failed Ap­pren­tice

The Jewish Chronicle - - Comment&analysis -

So farewell, then, to the NJB (Nice Jewish Boy), Michael Sopho­cles, who was fi­nally fired by Sir Alan Sugar on this week’s edi­tion of The Ap­pren­tice af­ter prov­ing to be use­less in his latest task, rent­ing out Fer­raris, Pa­gani Zon­das and other high-per­for­mance cars to pu­ta­tive petrol­heads. As team leader, he was a dis­mal fail­ure but, sadly, was not nearly as en­ter­tain­ing as he was in the pre­vi­ous episode, when he be­lieved him­self the rein­car­na­tion of Ing­mar Bergman and Fed­erico Fellini in his bid to di­rect a TV ad to sell tis­sues. So, thank you, Michael, for prov­ing that hu­mans as well as cats can have nine lives (or how else to ex­plain how you sur­vived to the last six?). Thank you, too, for giv­ing us that ex­quis­ite TV mo­ment when you tried to ob­tain a kosher chicken in Mar­rakesh by ask­ing a butcher to in­voke Al­lah’s name. Just one lit­tle word of warn­ing: next time you claim to be a NJB, try to en­sure you have mas­tered a few rudi­men­tary facts about kashrut and Ju­daism.

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