Asher Bud­wig comes up with a cool busi­ness: frozen ba­nanas

The Jewish Chronicle - - People -

NOT­TING­HAM Uni­ver­sity stu­dent Asher Bud­wig is get­ting a taste for the busi­ness world with his ba­nana-sell­ing ven­ture.

Twenty-year-old Mr Bud­wig has se­cured a stall at Cam­den mar­ket in north Lon­don, where he is sell­ing frozen ba­nanas cov­ered in chocolate, and other de­lights. He came up with the ven­ture, Ba­nana Man, fol­low­ing his gap year in Gu­atemala in 2007 where he came across the con­cept of frozen ba­nanas. He tells

Peo­ple: “You take a ba­nana, stick a chocolate lolly in it, freeze it and when a per­son wants to buy one, you add some chocolate sauces, sprin­kles and what­ever else. It’s sim­ple, some­thing a bit dif­fer­ent and peo­ple seem to re­ally like it.”

A for­mer pupil at Im­manuel Col­lege, Herts, he has spent the past three years work­ing part time in food re­tail. He now spends his week­ends on the stall, start­ing at 8am and fin­ish­ing at around 7pm. “I hope I can in­spire oth­ers in the Jewish com­mu­nity. Al­though there is a re­ces­sion, there is still money to be made if you are in the right thing and if you re­ally try.

“Many in­di­vid­u­als at my age ei­ther choose to study at uni­ver­sity or en­ter the world of work and I feel that my po­si­tion has al­lowed me to do both th­ese things and cre­ate a bal­ance.” Mr Bud­wig grew up in Hamp­stead Gar­den Sub­urb.

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