Bike of the week

The Observer Magazine - - Wheels -

In case you hadn’t no­ticed – men and women have very dif­fer­ent bod­ies. In gen­eral women are shorter, have nar­rower shoul­ders, carry less mus­cle mass and have pro­por­tion­ally longer legs and shorter backs than men. De­spite these strik­ing phys­i­o­log­i­cal dif­fer­ences, most bike builders were con­tent to man­u­fac­ture bi­cy­cles for the two sexes that were pretty much iden­ti­cal – ex­cept, of course, for the ab­sence of a top bar, but that was only to make al­lowances for full skirts and so­cial de­cency.

So, thank good­ness then for Liv. The brain­child of the fear­some Bon­nie Tu, of­ten hailed as the ‘God­mother of Cy­cling’, the brand is the world’s first ded­i­cated cy­cling brand for women. The bikes are de­signed by women, built by women, sold by women and, of course, rid­den by women.

Tu is also the CFO of Gi­ant, so she knows a thing or two about mak­ing fe­male­friendly frames. Most of Liv’s bikes are so­phis­ti­cated, high-end per­for­mance rides. But there are also some far sim­pler ma­chines on of­fer, too. The Flour­ish, for in­stance, of­fers an el­e­gant and easy way to get around town. No fuss, but lots of fun – and per­fect for women.

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