Would You Be­lieve It?

The People's Friend - - Contents -

It’s not un­usual to find mis­shapen fruit and veg at the lo­cal su­per­mar­ket – the same great taste, just cheaper be­cause it doesn’t con­form to of­ten strin­gent reg­u­lated sizes. Mor­risons have ex­panded upon this idea, of­fer­ing their cus­tomers slightly im­per­fect flow­ers. The su­per­mar­ket’s wonky flow­ers project aims to re­duce waste while of­fer­ing bar­gain bunches to their cus­tomers. Looks like they could come up smelling of roses with ideas like this.

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