Wiz plan idea for busi­ness

The Peterborough Evening Telegraph - - Etbusiness Daily - By JOHN KRALEVICH

LO­CAL busi­ness­woman Karen McNulty is launch­ing a brand new on­line prod­uct that could solve the night­mares for many small busi­nesses and start-up com­pa­nies.

Called Busi­nessPlanWiz, the web­site al­lows vis­i­tors to con­struct their own busi­ness plan by lead­ing them through a stepby-step guide, on­line. It fol­lows on the heels of Karen’s mar­ket­ing plan web­site Mar­ket­ing Plan Wiz, suc­cess­fully launched three years ago.

It has been de­signed so that users cre­ate their busi­ness plan in real time, by in­ter­ac­tively an­swer­ing a se­ries of ques­tions. This gen­er­ates a plan that can be changed as it de­vel­ops in front of their eyes. Busi­nessPlanWiz is en­tirely be­spoke and one of the only prod­ucts of its kind in the UK.

Karen said: “We started talk­ing about this five years ago and it has taken a lot of work to get to this stage, but we are de­lighted with the end re­sult. This prod­uct is en­tirely per­sonal to the user, it’s ex­tremely easy to use which is a re­lief for any­one who has had to write a busi­ness plan, and we think it’s very good value for money too.”

Busi­nessPlanWiz cov­ers ev­ery­thing in 11 steps from premises, plant and ma­chin­ery, staff, sales and mar­ket­ing, and, most im­por­tantly, cash flow with an easy-to-use cash flow tool avail­able to users who buy their plan.

Karen’s back­ground has been in mar­ket­ing and train­ing for small busi­nesses, work­ing pre­vi­ously as mar­ket­ing man­ager for the Ty­ne­side Eco­nomic Devel­op­ment Com­pany (TEDCO) in Jar­row, near New­cas­tle-upon-Tyne, be­fore mov­ing to Peter­bor­ough three years ago. She be­lieves this new prod­uct will pro­vide a wel­come tool for pre-starts and small busi­nesses that need to have a busi­ness plan be­fore seek­ing in­vest­ment from a bank.

“I am a huge ad­vo­cate of Busi­ness Link and the amaz­ing sup­port it pro­vides for small busi­nesses, also lo­cal en­ter­prise agen­cies. We see our busi­ness plan tool as a valu­able com­ple­ment to these ser­vices, par­tic­u­larly at the stage where peo­ple are ready to put their busi­ness ideas into writ­ing,” said Karen (42), from Bourne.

The Busi­nessPlanWiz prod­uct costs £19.95 and is launched this week. And if the prod­uct gets off to a good start with pos­i­tive feed­back from users Karen is con­sid­er­ing pitch­ing it to the BBC1 Dragon’s Den team with a view to en­gag­ing larger or­gan­i­sa­tions who may ben­e­fit from an on­line plan­ning tool for their cus­tomers.

For more in­for­ma­tion about the prod­uct, visit www.busi­nessplanwiz.com

bE­SPOKE PrOd­uct: Karen McNulty, who has launched her Busi­nessPlanWiz web­site.

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