Riverford wins Observer award
RIVERFORD has been named Best Online Retailer in the Observer Ethical Awards 2010, voted for by the public. The award was presented by actor Colin Firth and The Observer’s Lucy Siegle at a star-studded ceremony at the Victoria and Albert Museum in London.
This is Riverford’s third Observer award - last year the company won Best Ethical Business and its farm restaurant the Field Kitchen was named Best Ethical Restaurant in the Observer Food Monthly Awards.
Guy Watson, Riverford founder, said: “We are thrilled to have won our third Observer award. These awards celebrate businesses and people that are trying to make a difference. At Riverford we aim to give a fair deal to everything and everyone that the business touches; from staff and growers to our customers and the environment. To be recognised in this way is a huge boost.”
Gordon Twigg, who runs Riverford’s Farm at Sacrewell, near Peterborough, said: “I’m delighted that our commitment to ethical and environmentally responsible practices has been recognised with this award. It’s something we take seriously as a company and something which we know is important to our customers. Our success is down to the fact that operating in an ethical way isn’t something we consider an add-on – it’s at the heart of everything we do.
“We’re opening up our doors this July so local people can see what we’re all about first hand. Our Travelling Field Kitchen will be visiting our farm at Sacrewell between July 8 and 18. It’s a great opportunity to find out more about us and enjoy a delicious meal using produce straight from the fields.”
To find out more about Riverford’s Travelling Field Kitchen, visit www. riverford.org.uk / sacrewell or call 0845 367 1155.
Other winners on the night included campaigner Hugh Fearnley Whittingstall, politician Caroline Lucas and Gordon Roddick. The Observer Ethical Awards are now in their fifth year and celebrate those that stand up and take action against environmental and social injustice.
going organic: From left, Lucy Siegle, The Observer; Guy Watson, Riverford; Vitha Shepard, Riverford; and actor Colin Firth.