College hosts ceremony to mark name change
DIGNITARIES turned out for the unveiling of a new name and image for a city college.
Peterborough College of Adult Education, on Brook Street, has been renamed City College Peterborough.
Around 150 guests watched as the college was ‘re-opened’ by principal David Roxburgh yesterday, with Peterborough City Council leader Marco Cereste and city council chief executive Gillian Beasley in attendance.
The name change was prompted by advice from consultants involved in a marketing audit last year.
Jackie Hall, marketing development manager at the college, said: “Our previous name didn’t best represent the wide range of programmes and courses that we offer, particularly for businesses and young people.
“We carried out research with businesses and the community and City College Peterborough was the name that was recommended.”
The college offers courses for people aged over 16 but also offers courses for businesses and family learning schemes.
OPENING: (From left) Chairman of Peterborough Chamber of Commerce Iain Crighton, Peterborough City Council chief executive Gillian Beasley, city council cabinet member for education John Holdich, college principal David Roxburgh and council leader Marco Cereste at the official re-namimg ceremony for City College Peterborough - formerly Peterborough College of Adult Education. (METP-21-06-10DL003)