Queens­gate ads to sup­port lo­cal busi­ness

The Peterborough Evening Telegraph - - ET Business - By JOHN KRALEVICH

QUEENS­GATE shop­ping cen­tre has launched a new rate card specif­i­cally aimed at lo­cal busi­nesses.

As part of an on­go­ing strat­egy to strengthen com­mit­ment to the com­mu­nity, the card will ad­vise firms on what types of ad­ver­tis­ing best suits their needs, at the most favourable rates. Ded­i­cated pro­mo­tional ar­eas and spe­cial­ist ad­ver­tis­ing plans have been iden­ti­fied, to give lo­cal en­ter­prises the op­por­tu­nity to pro­mote their prod­ucts or ser­vices along­side na­tional brands.

Richardson’s Cy­cles, a lo­cal bi­cy­cle re­tailer and whole­saler in Queens­gate, has ben­e­fited sig­nif­i­cantly from the cen­tre’s sup­port.

Di­rec­tor Richard An­gur said: “The sup­port that Queens­gate has given to Richardson’s Cy­cles has been tremen­dous. We have ben­e­fited from the use of a va­cant unit at very com­pet­i­tive rates which has given us an op­por­tu­nity we would never have oth­er­wise been able to af­ford. The ex­po­sure to our brand has been in­valu­able both in sales and for driv­ing traf­fic to our web­site.”

Mr An­gur added that he “would not hes­i­tate to rec­om­mend Queens­gate to other lo­cal busi­nesses.”

Queens­gate has long been com­mit­ted to the suc­cess of lo­cal busi­nesses in Peter­bor­ough and the sur­round­ing area.

Sit­u­ated in the heart of the city, the ma­jor­ity of its reg­u­lar shop­pers live within a 30-mile drive of the cen­tre and many visit at least once a week, which is much higher than the na­tional shop­ping cen­tre av­er­age.

For de­tails of the new lo­cal busi­ness rate card, or to dis­cuss a be­spoke pack­age for your busi­ness, call Julie Steels or Laura Cheshire on 01733 295039/295023.

PREMIER PUB­LIC­ITY: Queens­gate is help­ing lo­cal en­ter­prises pro­mote their prod­ucts or ser­vices along­side na­tional brands.

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