Heart to merge ra­dio sta­tions

The Peterborough Evening Telegraph - - Uk&world Update -

RA­DIO sta­tion Heart FM is to close its of­fices in Cam­bridge – with pro­gramme pro­duc­tion mov­ing to Peter­bor­ough.

The ra­dio sta­tion, based in Queens­gate, Peter­bor­ough, which took over Hereward in Jan­uary last year, will shut its Cam­bridge stu­dios as part of a UK-wide shake-up of its ser­vices.

And bosses plan to an­nounce a new line-up for the re­branded Heart Cam­bridgeshire – in­cor­po­rat­ing Heart Cam­bridge and Heart Peter­bor­ough – in the next few weeks.

The changes fol­low an Of­com re­port which re­laxed the rules on lo­cal broad­cast­ing and al­lowed smaller sta­tions to merge.

A spokesman for Heart’s par­ent firm Global Ra­dio said: “We have to make some brave de­ci­sions to pro­tect the fu­ture of smaller sta­tions, cur­rently loss-mak­ing, and main­tain po­si­tion in a com­pet­i­tive mar­ket.”

The over­haul will see the for­ma­tion of 15 Heart “su­per sta­tions” in place of the 33 cur­rently run by Global. They said jobs would be shed, but re­fused to say how many.

Mean­while Ra­dio Peter­bor­ough launches on Satur­day at 10am on 106.2 FM and on­line at www.ra­diopeter­brough.co.uk with live cov­er­age of the Peter­bor­ough Fes­ti­val.

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