Early start for fans of Ap­ple’s new iPhone

The Peterborough Evening Telegraph - - Uk&world Update - By STEPHEN BRIGGS

HUN­DREDS of technology fans start­ing queue­ing in the early hours of yes­ter­day morn­ing in a bid to get their hands on the very lat­est in mo­bile phones.

Ap­ple had re­leased the fourth ver­sion of its iPhone – but only limited num­bers were on sale as stores opened for trad­ing at 8.02am.

It meant that to be sure of snap­ping up a new mo­bile – which is lighter and smaller than the pre­vi­ous edi­tions, and also has a num­ber of new fea­tures, such as an im­proved cam­era and a big­ger me­mory – shop­pers had to be up very early and there were lengthy queues out­side 02’s stores in Cathe­dral Square and Queens­gate shop­ping cen­tre in Peter­bor­ough.

First in the queue out­side the O2 store in Cathe­dral Square were Stu­art Nes­bit and Tara Sleath, who were in place at 3am and faced a long wait to get their hands on the phone.

The store had just over 200 phones on of­fer for lucky cus­tomers – and af­ter hav­ing the busiest launch day ever, peo­ple were be­ing turned away from the store by lunch time.

Glenn Blore (24), of Pit­tneys, Pas­ton, Peter­bor­ough, was the last per­son in the queue to pick one up at the city cen­tre branch.

Mr Blore said: “I have had my pre­vi­ous iPhone for the last two years, and it was a bit bro­ken.

“It was time to get a new one so I joined the queue.

“I would have been very dis­ap­pointed if I didn’t get one to­day, so I am lucky I am the last to join the queue.”

Sean Baker, store man­ager, said: “Ev­ery­thing has gone swim­mingly to­day.

“We have been busier to­day than at the last three iPhone launches, which is a bit sur­pris­ing.

“We were pre­pared for the rush though.

“I got here at 6.30am, and there were plenty of peo­ple here – at one point the queue stretched down past McDon­ald’s a few doors away.

“We have had just over 200 phones from Ap­ple, and they have all gone.

“The phone re­ally is the must-have hand­set this year. It is all sing­ing, all danc­ing, and comes with the lat­est technology from Ap­ple.

“We had to start turn­ing peo­ple away, be­cause we did not want peo­ple queue­ing if they were not go­ing to get the phone.

“The phone was avail­able for peo- ple al­ready with an iPhone for an up­grade to­day.

“We are not ex­pect­ing any more stock un­til next week.”

Ap­ple says it has al­ready taken over 600,000 pre-or­ders for the new iPhone – the most it has ever taken in a sin­gle day.

Shops in London opened at 7am to al­low ea­ger shop­pers to get the phone first.

The phone was hit by con­tro­versy in April af­ter one was left in an Amer­i­can bar – three months be­fore the launch date – by an en­gi­neer from the com­pany.

Pic­ture: Row­land Hob­son

Queues: Shop­pers lin­ing up to get hold of Ap­ple’s lat­est iPhone at the 02’s Cathe­dral Square branch. (metP-24-06-10rh42)

Pic­ture: Row­land Hob­son

First: Stu­art Nes­bit and tara Sleath are the first in the city to get hold of the gad­get. (metP-24-06-10rh52)

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