Boat firm is plot­ting new course for calmer wa­ters

The Peterborough Evening Telegraph - - Business Telegraph - BY PAUL GRIN­NELL

Bosses at a lux­ury boat man­u­fac­turer are hop­ing a ma­jor show will buoy up the com­pany for a tough year ahead. Man­agers and staff at the Oun­dle- based Fair­line Boats are fo­cused on pre­par­ing stands at the an­nual Lon­don boat show, which gets un­der­way on Satur­day.

A spokesman said: “The show is the first in the Euro­pean boat show sea­son demon­strat­ing the lat­est in marine in­no­va­tion, de­sign and tech­nol­ogy.”

While the firm is not ex­pected to put any new de­signs of boats on dis­play at the show, it is hop­ing to wow the boat­ing world later in the year.

A spokesper­son said: “Fair­line in­tend to take 2013 by storm. We will be show­cas­ing a wide range of lux­ury mo­tor yachts with the Targa 38, Targa 50GranTurismo, Targa 62 Gran Turismo, Squadron 42, Squadron 50, Squadron60, Squadron 65 and Squadron 78, all on dis­play.”

Many of the boats were on dis­play at the Southamp­ton boat show last year, with bosses hop­ing that its £ 850,000 price tagged Squadron 60 and Targa 62 Gran Turismo would boost its for­tunes.

Last year was a dif­fi­cult time for the 45- year- old com­pany, which axed more than 150 jobs dur­ing the 12 months.

James Robin­son, the firm’s sales and mar­ket­ing di­rec­tor, told the Peter­bor­ough Tele­graph: “Boat shows are key to our busi­ness and we have had a pos­i­tive start to the sea­son.

In July two years ago, the firm was bought in a multi-mil­lion pound deal.

The firm, which has bases in Nene Val­ley Busi­ness Park in Oun­dle and off Steel Road, Corby, was bought for an un- dis­closed sum yes­ter­day in a joint ven­ture be­tween the Royal Bank of Scot­land ( RBS) and a pri­vate eq­uity firm Bet­ter Cap­i­tal Lim­ited.

Fair­line Boats is cel­e­brat­ing af­ter its ele­gant Targa 62 GRAN TURISMO has been nom­i­nated for a 2013 Mo­tor Boat of the Year Award in the Sports Cruiser above 45ft cat­e­gory.

Oliver Win bolt, head of mar­ket­ing at Fair­line Boats, said: “As a pre­vi­ous win­ner of the Mo­tor Boat of the Year Awards we are de­lighted to once again be nom­i­nated for such a pres­ti­gious ac­co­lade.

He added: “We hope to re­peat the success of last year and bring home the award for Sports Cruiser over 45ft with the Fair­line Targa 62 Gran Turismo.”

Fair­line Boats was started by Jack New­ing­tonin 1963. The com­pany reached its peak as an £ 150 mil­lion firm in 2008, but shortly af­ter an­nounced 500 job losses as the credit crunch hit.

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