BrewDog’s fees pumped up for cus­tomers in the north

De­liv­er­ies: Charges are no small beer–nearly twice as high as for Eng­land

The Press and Journal (Inverness, Highlands, and Islands) - - LOCAL NEWS - BY JAMIE MCKEN­ZIE AND DAVID MACKAY

BrewDog cus­tomers in the High­lands and Mo­ray are be­ing charged nearly dou­ble for their de­liv­er­ies as those in the south of Eng­land – de­spite be­ing hun­dreds of miles closer to the com­pany’s Aberdeen­shire base.

The El­lon-based beer com­pany charges £5 for UK-wide de­liv­er­ies but £9 to de­liver to what its web­site terms “Scot­tish High­lands and Is­lands”. This cov­ers all IV post­codes, mean­ing cus­tomers in El­gin are also charged more.

A BrewDog spokesman said that the com­pany’s on­line or­ders come from its Northamp­ton base and not from its head­quar­ters in El­lon, en­abling a bet­ter ser­vice to the whole of the UK and the 60 other coun­tries it ex­ports to.

He said the lo­ca­tion of the base is why it costs more to de­liver to the High­lands and Mo­ray – but its beer is still brewed in El­lon.

Cus­tomers in North­ern Ire­land, the Isle of Man and Isles of Scilly are also charged the £9 for stan­dard de­liv­ery, which takes be­tween three and five days.

El­gin City South coun­cil­lor Gra­ham Lead­bit­ter said he went to pur­chase BrewDog beer on­line but was put off by the de­liv­ery charges.

He said: “We all know the de­liv­ery charges are a ma­jor is­sue for peo­ple across Mo­ray and the High­lands and, frankly, it’s lu­di­crous that a com­pany that’s based in the north of Scot­land is sub­ject­ing cus­tomers to ex­ces­sive de­liv­ery charges in their lo­cal area.

“They’re a strong north­east brand with a lot of cus­tomer loy­alty and this cus­tomer loy­alty de­serves rea­son­able de­liv­ery charges

and they should re­view them and see if they can get a uni­ver­sal de­liv­ery charge.”

Mo­ray MSP Richard Lochhead (SNP) said: “This is just an­other ex­am­ple where there ap­pears to be no rhyme or rea­son in terms of the de­liv­ery sur­charges some com­pa­nies are charg­ing.

“In fact, it is pretty as­ton­ish­ing that a com­pany based in El­lon will de­liver cheaper to Eng­land than they do to El­gin.”

Mr Lochhead has also writ­ten to BrewDog ask­ing

if it would speak to its courier to bring in a uni­ver­sal de­liv­ery charge for the main­land UK.

High­lands and Is­lands MSP Rhoda Grant (Labour) said: “The com­mu­ni­ties in these ru­ral and pe­riph­eral ar­eas are so of­ten over­charged by com­pa­nies across the UK, and it is shock­ing to see that this is be­ing ex­ac­er­bated by lo­cal busi­nesses.”

Mrs Grant urged the com­pany to re­view its de­liv­ery prices and “lead by ex­am­ple”.

The BrewDog spokes-

man said: “We’re com­mit­ted to get­ting BrewDog into the hands of every­one who wants to try it.

“That ’s why we cur­rently sub­sidise the ship­ping costs from our couri­ers so we can keep costs as low as pos­si­ble for our all our cus­tomers.

“We are al­ways on the look­out for ways to fur­ther re­duce costs, and we wel­come all sug­ges­tions that will ease the in­con­ve­nience for our pas­sion­ate fans in the High­lands.”

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