Charge: Costlier for lo­cal cus­tomers

The Press and Journal (North-East) - - FRONT PAGE - BY JAMIE MCKEN­ZIE

BrewDog cus­tomers in the High­lands and Mo­ray are be­ing charged nearly dou­ble for their de­liv­er­ies as those in the south of England – de­spite be­ing hun­dreds of miles closer to the com­pany’s Aberdeen­shire base.

The El­lon-based beer com­pany charges £5 for UK-wide de­liv­er­ies but £9 to de­liver to what its web­site terms “Scottish High­lands and Is­lands”. This cov­ers all IV post­codes, mean­ing cus­tomers in El­gin are also charged more.

A BrewDog spokesman said that the com­pany’s on­line or­ders come from its Northamp­ton base and not from its head­quar­ters in El­lon, en­abling a bet­ter ser­vice to the whole of the UK and the 60 other coun­tries it ex­ports to.

He said the location of the base is why it costs more to de­liver to the High­lands and Mo­ray – but its beer is still brewed in El­lon.

Cus­tomers in North­ern Ire­land, the Isle of Man and Isles of Scilly are also charged the £9 for stan­dard de­liv­ery, which takes be­tween three and five days.

El­gin City South coun­cil­lor Gra­ham Lead­bit­ter said he went to pur­chase BrewDog beer on­line but was put off by the de­liv­ery charges.

He said: “We all know the de­liv­ery charges are a ma­jor is­sue for peo­ple across Mo­ray and the High­lands and, frankly, it’s lu­di­crous that a com­pany that’s based in the north of Scot­land is sub­ject­ing cus­tomers to ex­ces­sive de­liv­ery charges in their lo­cal area.”

Mo­ray MSP Richard Lochhead (SNP) said: “It is pretty as­ton­ish­ing that a com­pany based in El­lon will de­liver cheaper to England than they do to El­gin.”

Mr Lochhead has writ­ten to BrewDog ask­ing if it would speak to its courier to bring in a uni­ver­sal de­liv­ery charge for the main­land UK.

The BrewDog spokesman said: “We’re com­mit­ted to get­ting BrewDog into the hands of ev­ery­one who wants to try it. That’s why we cur­rently sub­sidise the ship­ping costs from our couri­ers so we can keep costs as low as pos­si­ble for our all our cus­tomers. We are al­ways on the look­out for ways to fur­ther re­duce costs, and we wel­come all sug­ges­tions that will ease the in­con­ve­nience for our pas­sion­ate fans in the High­lands.”

“Com­pany based in El­lon will de­liver cheaper to England than they do to El­gin”

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