The Scotsman

SMES reluctant to embrace digital options

- By HANNAH BURLEY emma.newlands@jpress.co.uk

Scottish small businesses are cautious about using digital skills to aid growth, according to a survey published yesterday.

Four in ten small and medium-sized enterprise­s (SMES) in Scotland do not feel that digital skills will be important for theirfutur­egrowthpro­spects, says research conducted by Yougov on behalf of online retailer Amazon.

The report highlights the reservatio­ns of some small businesses to adopt a digital strategy, with more than half saying they do not believe they require strong digital skills from new recruits.

However, the same research showed that 40 per cent of Scottish SMES currently using e-commerce to sell goods and services plan to increase their use of it to grow sales in the coming year.

Doug Gurr, UK country manager at Amazon, said: “We know that digital technology is having a transforma­tional impact around the world, and it’s small businesses that can benefit the most from technologi­cal advances.

“However, it’s also clear that many small businesses still struggle to see the relevance of digital technologi­es to their future growth prospects.”

Yougov’s research comes just days after a study from the Federation of Small Businesses (FSB) showing that confidence among small Scottish firms has recently jumped to a three-year high.

This prompted FSB Scotland policy chairman Andrew Mcrae to call for Scotland’s decision-makers to nurture small firms and deliver “on promises to improve the country’s digital infrastruc­ture”. 0 Doug Gurr: ‘It’s SMES that can benefit the most’

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