The Scotsman

Trump Empire uses Orwellian doublethin­k in an attempt to get its way

The Aberdeensh­ire economy is doing well but also badly according to US president’s firm, writes Martyn Mclaughlin

-

The release of the annual accounts for Donald Trump’s Scottish golf resorts inevitably brought a flood of coverage focusing on their multimilli­on-pound losses, but there was plenty else to digest, not least the dizzying scale of the administra­tive expenses at the courses (£7.7 million) or the extent of the interest-free loans provided by the US president (£149m).

What stood out for me, however, was how the Aberdeensh­ire branch of his business empire is promoting a disingenuo­us, self-serving narrative – a trick that has served Mr Trump well in his political career. In a strategic report accompanyi­ng the latest annual report for Trump Internatio­nal Golf Links in Balmedie, the 72-year-old’s son, Eric, was at pains to suggest the venture is thriving in spite of the economic factors unique to its location in the north east of Scotland.

“Trump Internatio­nal continues to soar in the world golf rankings, and plays an important part in the global Trump portfolio,” he wrote. “For the fifth consecutiv­e year, the course has been awarded Best Modern Course of Great Britain and Ireland by Golf Week and also was rated as one of the top 50 best courses in the world by Golf Magazine.”

He added: “The crash in oil price and economic downturn experience­d in the north east of Scotland has, however, resulted in a drop to local spending and consequent­ly revenues have decreased by 3 per cent.”

Detailing the “principal risks and uncertaint­ies” facing the business, Eric noted: “The industry is both competitiv­e and challengin­g, factors that are heightened by the ongoing dip in the local economy, and adverse weather conditions.”

Granted, he may have a point about the dreich climate, but his insistence that the Aberdeensh­ire economy is continuing to nosedive not only goes against official wisdom, it jars with what the Trumps are saying elsewhere.

Contrary to his gloomy forecast, the outlook for the north east economy is far from pessimisti­c. Indeed, according to several recent UK Powerhouse studies, Aberdeen has enjoyed the strongest city economy anywhere in Scotland of late.

Earlier this month, an analysis by Aberdeen and Grampian Chamber of Commerce in conjunctio­n with financial firm EY found that £8.4bn of public and private investment is due to be delivered to the northeast before 2030 – the legacy of the region’s diversific­ation away from oil and gas. Describing the situation as buoyant would be rash, but there is a clear sense of an ongoing recovery. Curiously, when it suits them, the Trumps are inclined to agree.

This summer, the Trump Organisati­on submitted a planning applicatio­n for a major new developmen­t adjoining the course, known as the Trump Estate, which proposes 500 new houses.

An economic assessment of the developmen­t, carried out by 4 Consulting, was submitted alongside the planning applicatio­n. It is a document brimming with optimism, given how it almost proposes a boom not seen in the area since the discovery of North Sea oil.

An entire section is given over to an appraisal of the “high performing” Aberdeensh­ire economy. emphasisin­g how its size has more than doubled in nominal terms in almost 20 years.

Economic growth, it goes on, has outstrippe­d the Scottish average, with Aberdeensh­ire outpacing Aberdeen, Glasgow, Edinburgh, and Dundee in terms of growth in

 ??  ??

Newspapers in English

Newspapers from United Kingdom