Not your average brochure
When we first saw Moss Europe’s MX-5 parts and accessories catalogue we were blown away by its creativity – the Japanese comic bookinspired illustrative theme was fresh and cheeky and fun, yet all the information about the products was also there. Clever, too, to have a few profiles of key suppliers, to make the catalogue seem more like a magazine.
At the MX-5 Owners Club Spring Rally in Bristol we went onto the Moss stand to say congratulations to whoever had dreamt the catalogue up. And the first bloke we spoke to, turns out it was him…
Rob Attwood is the company’s Merchandiser, Special Programs, and clearly a guy who understands his enthusiast market.
We wanted to get a few words from Rob, but he was a bit busy on the day. And on several other days. Thing is, he works across all the different brands that Moss supplies parts for, so his time’s not his own. But at Bristol he was able to tell us that the next Moss MX-5 catalogue is going to be even more imaginative – can’t wait!