FLASH BANG WALLOP! WATER PICTURE!
Boom time for people who take photographs of water board spokespeople standing on the cracked surfaces of dried-up reservoirs
PEOPLE who take photographs of water board spokespeople standing on the cracked surfaces of dried-up reservoirs are working round the clock to keep up with demand from local and national newspapers. As the hot weather continues and the drought bites, editors around the country are said to be finding it difficult to source enough of the clichéd images to accompany their formulaic and alarmist reports.
“Business hasn’t been this brisk since the summer of 1976,” said Burnley-based veteran water-board-spokespeoplestanding- on- the- cracked- surfacesof-dried-up-reservoirs photographer Frank Smudger.
“Last year, I didn’t take a single picture of a water board spokesperson standing on the cracked surface of a dried-up reservoir, but this year I’ve been rushed off my feet,” he told us. “In fact, I’ve had to take on four extra members of staff just to keep up with the increased demand.”
“Even so, photographs of water board spokespeople standing on the cracked surfaces of dried-up reservoirs have been flying off the shelves faster than we can take them,” he added.
Mr Smudger said that the water-boardspokespeople-standing-on-the-crackedsurfaces-of-dried-up-reservoirs business has always been a very seasonal one. He told us: “I’ve got to be realistic. This drought isn’t going to last forever. Sooner or later, the heavens are going to open again and the reservoirs are going to fill up again. At that point, there simply won’t be any dried-up, cracked reservoir beds for me to take take photographs of water board spokespeople standing on, and I’m going to have to lay off some or all of my newly hired employees.”
But Mr Smudger was cautiously optimistic about the future. “If it keeps raining and we get some good floods again, I’ve got a friend who specialises in taking pictures of old ladies and their cats being carried to inflatable dinghies by firemen, and he might be able to offer me a bit of seasonal work to tide me over until next year,” he said.
Reservoir dreggs: This year has seen record demand for photographs like this one of a waterboard spokesperson standing on the cracked surface of a dried-up reservoir, says snapper Smudger.