Type TERMS

Https://www.supremo.tv/typeterms/

Web Designer - - Supremo Design -

We de­cided to cre­ate self-ini­ti­ated project Type Terms, an an­i­mated cheat sheet aimed to help teach new de­sign­ers, and re­mind ex­pe­ri­enced ones, about ty­po­graphic ter­mi­nol­ogy.

The whole con­cept of Type Terms was built around the fact that we re­mem­ber in­for­ma­tion bet­ter when look­ing at vi­su­als as op­posed to read­ing large amounts of text.

We made sure that each term could be de­scribed vis­ually by us­ing clear and sim­ple an­i­ma­tions so that the user had an idea of what the term meant be­fore hav­ing to read any­thing. This was achieved by us­ing SVG’S and CSS Keyframe An­i­ma­tions to an­i­mate each term.

Type Terms was im­mensely pop­u­lar across the web af­ter be­ing fea­tured on sev­eral big web de­sign and de­vel­op­ment sites such as Cre­ative Bloq. Type Terms had 120k visi­tors in six weeks, 9.5k shares on Face­book and also won mul­ti­ple site of the day awards from recog­nised web de­sign and de­vel­op­ment web­sites such as the Awwwards,

One rea­son Type Terms did so well was due to suc­cess on so­cial me­dia. Hun­dreds of peo­ple from around the world shared it with one an­other across plat­forms such as Face­book, Twit­ter & Linkedin. It even got the at­ten­tion of Jeffrey Zeld­man, the pioneer of web stan­dards.

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