CAZ­CA­BEL Te­qui­lla


Web Designer - - Supremo Design -

Tasked with cre­at­ing a grungy and rus­tic site that al­lowed the team at Caz­ca­bel to tell the story of the le­gend be­hind the drink, Don Caz­ca­bel, we be­gan work­ing away to cre­ate a site that would help them de­liver that mes­sage.

We started off with sketches, then wire­frames, be­fore de­sign­ing the pages. It was im­por­tant to get the client on board early on so no time was wasted. We like do­ing sites like this in which you can vis­ually do in­ter­est­ing things rather than some­thing more corporate.

We came up with a se­ries of cool smoke page tran­si­tions and a uniquely en­gag­ing home­page that hooks the user from the start and en­gages them into the story. The whole site loads dy­nam­i­cally without ex­ces­sive wait-times, giv­ing it a real cin­e­matic ex­pe­ri­ence.

We cre­ated an in­ter­est­ing recipe sec­tion on the site and also, a blog sec­tion in­spired by the Mex­i­can card game, “La Lo­te­ria”, with each flip­pable card rep­re­sent­ing a post.

The fin­ished prod­uct is made in Word­press CMS, which gives the Caz­ca­bel team com­plete con­trol over their site. The client was re­ally happy with the fi­nal piece and are al­ready plan­ning an­other site for an­other prod­uct range they have. Hope­fully this in­volves some more free sam­ples!

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