Tasked with creating a grungy and rustic site that allowed the team at Cazcabel to tell the story of the legend behind the drink, Don Cazcabel, we began working away to create a site that would help them deliver that message.
We started off with sketches, then wireframes, before designing the pages. It was important to get the client on board early on so no time was wasted. We like doing sites like this in which you can visually do interesting things rather than something more corporate.
We came up with a series of cool smoke page transitions and a uniquely engaging homepage that hooks the user from the start and engages them into the story. The whole site loads dynamically without excessive wait-times, giving it a real cinematic experience.
We created an interesting recipe section on the site and also, a blog section inspired by the Mexican card game, “La Loteria”, with each flippable card representing a post.
The finished product is made in Wordpress CMS, which gives the Cazcabel team complete control over their site. The client was really happy with the final piece and are already planning another site for another product range they have. Hopefully this involves some more free samples!