A Covent Garden Gilflurt’s Guide to Life
When Catherine Curzon launched Madame Gilflurt’s glorious Georgian dispatches in 2013, she had no idea that she would attract over 1.5m visitors to her site, or thousands of followers on social media. She has been fascinated by the 18th century for most of her life and decided that, rather than regaling her husband with 18th century trivia, she would share it with the outside world too.
Catherine, who had some ability with HTML, the language used to create webpages, opted to use Blogger ( blogger.com) after speaking to friends about the blogging sites they used. She checked it and thought that it seemed like a very easy platform to work with.
Madame Gilflurt opened her salon with the promise to go gadding all over the Georgian era in search of interesting tales and folk; a strap line guaranteed to attract attract wide attention. While always respecting the facts, she strove to keep a balance between information and entertainment. What followed was many months of almost daily posts which were lively, well-illustrated, informative and to the point. Knowing that others also had specialist material about the period, the Salon was opened to guest contributors. All of the posts were regularly publicised on social media and Catherine soon found herself commissioned to write books and articles about the Georgians she knew so well.
The site has evolved over the years with Madame Gilflurt’s gossipy persona being less in evidence as Catherine herself moved centre stage. Although she regularly adds new despatches, it is no longer daily. There is a limit to the amount of material even the greatest enthusiast can source, especially when that enthusiasm has led to unexpected opportunities.
Make sure the site can expand with you and will let you apply all the customisation you might need later down the line. My site has grown and developed with me, and it’s essential that yours can too.