London Boat Show revamp unveiled

London Boat Show 2018 will have a dramatically different appearance to previous shows. The event will run for just five days, half the duration of previous shows, and it will include ‘three shows in one’, according to the organisers, British Marine.

Hosted at the London ExCel centre from 10-14 January, the London Boat Show will run alongside the Boat and Watersports Holiday Show, and Bespoke London.

British Marine said: ‘London is a magnet for billionaires and millionaires from around the world and this new show has been designed exclusively to target those hard to reach high-net worth individuals.’

Brands at the show will include Beneteau, Dometic and International Paint.

British Marine has also announced a number of new attractions at the Southampton Boat Show, aiming to get more people onto the water.