WHO’S WHO

Yorkshire Post - Property - - PROPERTY -

Helen Green De­sign Limited: 020 7352 3344/www. he­len­green­de­sign.com

Tar­get Liv­ing: 020 7351 7588/www.tar­getliv­ing.com

Joanna Trad­ing: 020 7730 0693/www.joan­na­trad­ing. com

Katharine Poo­ley: 020 7584 3223/www.katharinepoo­ley. com

Kelly Hop­pen: 020 7471 3350/www.kel­ly­hop­pen­re­tail. com wood in smoky shades, vol­canic­coloured stones, tex­tured leathers, lac­quers and metallics, par­tic­u­larly bronze, she says.

Our en­thu­si­asm for de­sign eras of the past, such as the Fifties, shows no sign of wan­ing, Bern­erd adds, and in­vest­ment in art will con­tinue to in­crease.

De­signer Kelly Hop­pen says: “Peo­ple are still feel­ing bruised by the eco­nomic re­ces­sion and ner­vous of the fu­ture, so our de­sire will be for nur­tur­ing spa­ces.

“Nowa­days, our homes aren’t there to say how much we have, but how happy and com­fort­able we are in the most chic way pos­si­ble.”

Hop­pen iden­ti­fies a con­tin­u­ing trend for what she de­scribes as a ‘lin­ear shabby chic’ look with homes com­bin­ing a re­laxed lived-in style with a def­i­nite chic edgi­ness.

“This isn’t a squashy, rus­tic coun­try look, it’s still very city, but with a softer edge and defin­ing lines which are pure and clever.”

Tex­tured wallpapers will dress walls se­duc­tively, so­fas will be rounder and deeper in style and car­pets in thick pile and pat­tern will add an­other layer of com­fort.

Neu­trals, Hop­pen in­sists, will re­main the most suc­cess­ful base pal­ette but in­creas­ingly they’ll be en­hanced and en­livened by colour in ac­ces­sories and art.

“I think we’ll con­tinue to see the mod­ern mar­riage of vin­tage pieces dis­played with stream­lined con­tem­po­rary ones that bring char­ac­ter and in­ter­est to spa­ces,” she says.

“The fashion for hard sur­faces such as chrome is wan­ing and in­stead, lac­quered pieces will pre­dom­i­nate and bring lus­tre, sheen and es­sen­tial lux­ury into rooms.”

Light­ing is also key to suc­cess­ful schemes, she says. Hid­den and con­cealed light­ing helps build am­bi­ence and great ef­fects can be con­jured with mas­sive vin­tage or mod­ern light­ing hang­ing above ta­bles.

Hop­pen’s Home Style App is avail­able to down­load from the App Store for the iPhone and iPod touch, priced £4.99. Visit from www.itunes.com/ap­ps­tore

De­signer Katharine Poo­ley be­lieves global in­flu­ences are in­creas­ingly play­ing a role in homes.

“The world is be­com­ing smaller as we’re able to travel far­ther afield and peo­ple are be­com­ing more aware of the vari­a­tion of the beauty and de­sign of other cul­tures.”

The re­vival of pas­tel shades such as baby blues, sea blues, pinks and mauves will con­tinue into 2011, she fore­casts, and dense brown shades will lose their ap­peal.

Poo­ley in­sists: “It’s im­por­tant not to over­look the ‘wow’ fac­tor.”

Tex­ture and qual­ity are watch­words for next year as peo­ple re­alise the enor­mous amount of cre­ative

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