QR codes boost for prop­erty mar­ket

Yorkshire Post - Property - - PROPERTY -

RIGHTMOVE has given all prop­er­ties on its site QR codes, in a vote of con­fi­dence for barcode tech­nol­ogy. The codes can be scanned by smart­phones.

Agents will also be able to use the in­di­vid­ual QR codes wher­ever they pro­mote their prop­er­ties – in­clud­ing win­dows, lo­cal Press ad­ver­tise­ments and For Sale signs.

Rightmove di­rec­tor Miles Ship­side says: “Home-hunters on the move can now get even eas­ier ac­cess to agents’ prop­er­ties.”

Miles adds: “Our re­search has found that around half of Rightmove home-hunters will use a mo­bile plat­form along­side tra­di­tional web-based search­ing.”

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