Top ten tips for pre­par­ing a prop­erty for a speedy spring sale

Prop­erty ad­vice

Yorkshire Post - Property - - PROPERTY NEWS -

Sheree Foy, prop­erty con­sul­tant, Source Har­ro­gate, source­har­ro­

IT’S THIS time of year when buy­ers and sell­ers come out of hi­ber­na­tion and if you are putting your prop­erty on the mar­ket, you need your home to stand out from the rest and com­mand top dol­lar.

Crit­i­cal de­ci­sions at the out­set in­clude choice of agent, mar­ket­ing strat­egy and guide price. You need an agent that is com­pat­i­ble with the type of prop­erty that you are sell­ing and the buy­ers that you want to reach. You don’t need the cheap­est agent, you need the best qual­ity and the best ser­vice.

A clear mar­ket­ing strat­egy is es­sen­tial and key to this, as is know­ing who is go­ing to buy your home and how you are go­ing to reach them. The guide price is like the bait on your fish­ing line: too high and there are no bites, too low and you sell your home too cheaply. The sweet spot is when sub­stan­tial in­ter­est is gen­er­ated. At the end of the day, the big­gest prize of­ten goes to the prop­erty that is best pre­pared.

So, here’s my 10 point plan to get your home ready for a spring sale.

1. Street Ap­peal. First im­pres­sions count. Wash the drive­way and pa­tio,sharpen up the gar­den and in­ject more colour with plant­ing and pots. Make sure that your front door looks pris­tine, paint­work, var­nish, knobs and knock­ers and that the door­bell works.

2. Snaglist. Ev­ery­thing needs to work as it should. Touch up paint scuffs, tighten up loose fit­tings and fix what is bro­ken. If you think you can leave things for the next home­owner, think again. A dis­cern­ing buyer will no­tice and won­der what else has been left to de­te­ri­o­rate.

3. Light and Bright. Clean all win­dows in­ter­nally and ex­ter­nally and em­ploy the fin­ger­print po­lice to keep it that way be­fore any view­ings. Clean all blinds and keep cur­tains back to al­low as much nat­u­ral light as pos­si­ble into liv­ing spa­ces.

4. De-clut­ter. This doesn’t mean move a moun­tain of un­nec­es­sary plas­tic ob­jects to your garage. The garage also needs to be de­clut­tered to demon­strate it is spa­cious enough to store a Hum­mer.

5. De- per­son­alise. Although you might as­so­ciate your home with won­der­ful mem­o­ries, your po­ten­tial buy­ers need to be able to imag­ine form­ing their own. Neu­trals en­able this more than fea­ture walls, chintz and a shrine of fam­ily pho­tos or tro­phies. It should be all about their fu­ture and not your past.

6. De­fine the rooms. If you’re sell­ing a four-bed­room house then it needs to have four bed­rooms with beds in each one. A study needs a desk with a lap­top and you need a clear flow through the lay­out of the prop­erty.

7. Freshen Up. Deep clean car­pets, cur­tains and ovens where nec­es­sary. Use a pro­fes­sional if it’s heavy duty and a ma­jor trans­for­ma­tion is re­quired. Your “des res” needs to sparkle and smell fresh.

8. Pho­tog­ra­phy. Your home is now photo ready and a good pho­tog­ra­pher with the right equip­ment and an eye for de­tail is es­sen­tial. Shoot when the weather and light is right (late af­ter­noon is of­ten a good time) and oc­ca­sion­ally sep­a­rate vis­its for in­ter­nal and ex­ter­nal pho­tos are re­quired. You nat­u­rally want all your pho­to­graphs to look good for your sale but you need three great pic­tures and your “money shot” or thumb­nail for ad­ver­tis­ing needs to stand out and grab at­ten­tion for all the right rea­sons.

9. View­ings. No cars, no kids, no pets for the du­ra­tion of the view­ings. Buy­ers need to see a clear way into the home with no dis­trac­tions once in­side. Make sure it is spick and span,

10. Agree on a clear view­ing strat­egy with your es­tate agent and check out the mer­its of an “open home” view­ing.

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