Bal­anc­ing ACT

Hack­en­sack High alum­nae show how to be Two Fit Moms

201 Health - - Fitness - WRIT­TEN BY GLO­RIA GEANNETTE

Masumi Gold­man and Laura Kasperzak are “Two Fit Moms” who em­body ev­ery­thing am­bi­tious young women want – they are beau­ti­ful, fit, smart and savvy about run­ning their rapidly ex­pand­ing on­line yoga in­struc­tion and gen­eral fit­ness busi­ness of the same name.

Th­ese best friends met fresh­man year at Hack­en­sack High School and hit it off im­me­di­ately. Af­ter grad­u­a­tion in 1995, Gold­man headed off to M.I.T. where she ma­jored in chem­istry be­fore work­ing on Wall Street as an an­a­lyst. Kasperzak joined the work­force right from high school while de­vel­op­ing a se­ri­ous in­ter­est in yoga and photography. Both women mar­ried and had chil­dren. Mean­while, the stars were align­ing just right to bring them to­gether as busi­ness part­ners to launch the Two Fit Mom’s web­site in 2013.

Two Fit Mom’s ex­po­nen­tial growth on the In­ter­net hap­pened al­most by ac­ci­dent – at least in the be­gin­ning. Kasperzak’s young niece had asked to be fol­lowed on Instagram, the popular on­line photo-shar­ing site. Kasperzak agreed to try it and liked the site right away. One day, the for­mer gym­nast de­cided to post some pho­tos show­ing her­self do­ing com­pli­cated yoga poses bro­ken down into steps. Much to her sur­prise, she started de­vel­op­ing a steady stream of fol­low­ers who wanted to learn her sig­na­ture in­ver­sion moves. Most of them were com­plete strangers. She now has more than 1 mil­lion fol­low­ers.

See­ing the com­mer­cial pos­si­bil­i­ties be­hind the al­most in­stant pop­u­lar­ity, Gold­man and Kasperzak put their minds to­gether to de­velop their web­site. Gold­man had al­ready been drawn into yoga by her friend as a way to help with a nag­ging phys­i­cal prob­lem. She was re­cov­er­ing from a se­ries of au­toim­mune flare-ups that af­fected her joints and ten­dons and caused her to lose mo­bil­ity in her hips. The yoga helped in­crease flex­i­bil­ity and im­proved mo­bil­ity through­out her body. She and Kasperzak are both cer­ti­fied yoga in­struc­tors now.

They may not have dreamed back in high school that they would form a busi­ness part­ner­ship in their 30s, but they aren’t too sur­prised it hap­pened.

“We re­al­ize how im­por­tant it is to have such a long­stand­ing his­tory and friend­ship when launch­ing a new busi­ness,” says Gold­man.

“There’s no awk­ward pe­riod of get­ting to know one an­other,” Kasperzak adds. “We know each other’s strengths and weak­nesses and we al­lo­cate our work to best uti­lize those char­ac­ter­is­tics.”

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