VR Comes into View Animago Turns 20, Finds New Home
Virtual reality is slated to be the hot topic at this year’s View Conference, set for Oct. 24-28 in Turin, Italy, according to conference director Maria Elena Gutierrez.
Animation Magazine: What’s new at this year’s event?
Maria Elena Gutierrez: The hottest topic at this year’s View is the exploration of virtual reality in many of its manifestations. Dr. Donald Greenberg, whose research is supported by Oculus, Pixar, DreamWorks, Microsoft, Intel, Valve and Autodesk, and with government funding, has titled his keynote address: “Virtual Reality – What’s Necessary to Make It Real?” Maureen Fan, CEO and Co-Founder of the well-funded Baobab Studios, looks at storytelling in VR through her studio’s short film, Invasion, which has been accepted at traditional animation festivals. Lucasfilm CTO Rob Bredow shares Industrial Light & Magic’s adventures in immersive cinema through that studio’s VR research center, ILMxLAB. Brian Pullen, VR designer at Google, introduces Daydream, Google’s new high-end mobile VR platform. Luke Youngman, executive producer and Felix Massie, director at Nexus, bring the premiere of the Google Spotlight Story Rain or Shine. Tuna Bora, production designer for Oscar winning Patrick Osborne’s Spotlight Story Pearl, speaks about designing in this new medium. And, Pratik Shah, from MIT’s Media Lab, showcases the use of VR in medicine. Animag: Any new exhibitors this year? Gutierrez: We are particularly happy to welcome to View Conference, in our recruitment area, Illumination Mac Guff; and the Los Angeles-based company, Creative Heads; the on-demand technology learning platform, Pluralsight.
Gutierrez: We expect 6,000 during the week — not just from Italy, but from all over the world.
Animag: How do you think the conference has changed and grown the past few years?
Gutierrez: The industry is blessed to have huge conferences where many panels of speakers present high-profile work to audiences of thousands seated on rows of chairs in large, dark ballrooms, and there’s no way you can attend everything. View is a smaller, more intimate conference. At View, speakers from high profile projects share their work with an audience in a theater setting in our main room. The speakers and talks are carefully scheduled so that all attendees, including all the speakers, can go to all the talks. Most speakers stay for the entire week to hear the other talks and to interact with attendees. [ manufacturer of sports and lifestyle goods are located in Bavaria, so it’s a perfect match.
Animag: How many attendees do you expect?
Freund: We expect around 1,500 visitors, which would be an increase in attendance of up to 30 percent compared to 2015.
Animag: How has the conference changed and grown the past few years?
Freund: Until 2012, the Animago Conference was a completely German-language event. Only in 2013 did we switch the conference language over to English to be able to cater to international speakers and guests. Since then, the quality and diversity of the conference program have increased significantly. … We are very happy that Animago is garnering even more attention on the international stage and especially within the European industry itself. [