NEVER-BE­FORE-SEEN PRI­VACY

Apple Magazine - - Summary -

Over the past year or two, Ap­ple has been clear on pri­vacy: it thinks other tech gi­ants like Google and Face­book aren’t do­ing enough to keep your data safe, and it wants to give you more con­trol over your per­sonal in­for­ma­tion.

From the new pri­vacy fea­tures and ad tracker block­ers with iOS 12 to a brand new Se­cu­rity Suite on its site to let con­sumers man­age their data, Ap­ple is, quite clearly, on the side of the con­sumer and is fight­ing against ad­ver­tis­ing firms.

Those sen­ti­ments are re­in­forced with the new MacBook Air, which of­fers ‘never be­fore seen on the Mac’ pri­vacy fea­tures. The new T2 se­cu­rity chip, which is al­ready pack­aged in the 2018 MacBook Pro, is Ap­ple’s most ad­vanced yet and in­cludes a mi­cro­phone dis­con­nect fea­ture that en­sures the mi­cro­phone is not record­ing when the de­vice’s lid is closed. In a user man­ual on its web­site, Ap­ple ads that the “dis­con­nect is im­ple­mented in hard­ware alone, and pre­vents any soft­ware, even with root or ker­nel priv­i­leges in macOS, and even the soft­ware on the T2 chip, from en­gag­ing the mi­cro­phone when the lid is closed,” and adds that the cam­era is not dis­abled as its field of view is ob­structed when the lid is closed any­way. In a time where se­cu­rity has never been more im­por­tant, the T2 will no doubt go down well with users, par­tic­u­larly those in sen­si­tive jobs.

The T2 chip also al­lows for en­crypted stor­age, a se­cure boot, and for the first time on the MacBook Air, Touch ID. Many crit­i­cized the new MacBook Pro, re­leased in 2016, and its in­tro­duc­tion of the Touch Bar, which was con­sid­ered gim­micky and use­less. The Air, on the other hand, brings the best fea­ture of the Touch Bar (Touch ID, fin­ger­print un­lock­ing and Ap­ple Pay), with­out hav­ing to sac­ri­fice func­tion keys like the es­cape, vol­ume, bright­ness, ex­pose and play­back keys.

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