VERIZON LIFTS PRICE ON UNLIMITED PLAN
Verizon is raising the price of its unlimited plan while introducing a slightly cheaper, more limited version as wireless carriers battle each other for customers.
All major carriers now offer unlimited plans after years of steering people toward paying extra for using more data. Verizon, like its rivals, will start charging more for higher-quality video while hoping to attract cost-conscious customers with a cheaper plan.
Verizon's unlimited plan had cost $80 a month for one line for those who sign up for automatic payments with a checking account or debit card. It'll now cost $85 with high-definition video, capped at 720p for phones.
Current customers can keep their unlimited plans, but their video quality is now limited to 720p on phones as well.
Verizon will also slow the speeds of people on the cheaper unlimited plan when the network is congested. It will do that on the pricier plan only when a customer uses more than 22 gigabytes in a month.