AN ENGAGING IPHONE APP AT TIFFANY AIDS RING PICKS
Keeping up with other luxury retailers such as Gucci and Net-A-Porter that have mobile phone applications, Tiffany & Co. recently released a free iPhone app that gives users help selecting a diamond engagement ring. Features of the app include a ring sizer that allows users to determine their size by placing an actual ring on the screen and aligning it with the correct circle in the guide.
Rings are true-to-size, and each may be seen with diamonds of six different carat sizes. Users can examine the ring’s detail as well as pair the ring with wedding bands and share their favorites through e-mail, Twitter or Facebook. Also, users can make appointments for a diamond consultation by phone or e-mail. Tiffany & Co. Engagement Ring Finder is available through Apple’s App Store. No iPhone? There’s a Tiffany store (11601 Century Oaks Terrace, 835-7300, www.tiffany.com) at the Domain in North Austin.
This application for the iPhone shows different diamond sizes and settings, and also lets you figure the ring size by placing one on the screen and aligning it with a matching circle in the guide.