AN EN­GAG­ING IPHONE APP AT TIF­FANY AIDS RING PICKS

Austin American-Statesman - - STYLE MATTERS -

Keep­ing up with other lux­ury re­tail­ers such as Gucci and Net-A-Porter that have mo­bile phone ap­pli­ca­tions, Tif­fany & Co. re­cently re­leased a free iPhone app that gives users help se­lect­ing a di­a­mond en­gage­ment ring. Fea­tures of the app in­clude a ring sizer that al­lows users to de­ter­mine their size by plac­ing an ac­tual ring on the screen and align­ing it with the cor­rect cir­cle in the guide.

Rings are true-to-size, and each may be seen with di­a­monds of six dif­fer­ent carat sizes. Users can ex­am­ine the ring’s de­tail as well as pair the ring with wed­ding bands and share their fa­vorites through e-mail, Twit­ter or Face­book. Also, users can make ap­point­ments for a di­a­mond con­sul­ta­tion by phone or e-mail. Tif­fany & Co. En­gage­ment Ring Finder is avail­able through Ap­ple’s App Store. No iPhone? There’s a Tif­fany store (11601 Cen­tury Oaks Ter­race, 835-7300, www.tif­fany.com) at the Do­main in North Austin.

This ap­pli­ca­tion for the iPhone shows dif­fer­ent di­a­mond sizes and set­tings, and also lets you fig­ure the ring size by plac­ing one on the screen and align­ing it with a match­ing cir­cle in the guide.

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