ESPN SEc­oNd-guESSES PAcE oF itS quES­tioNS About jAmES ‘dE­ci­SioN’

Austin American-Statesman - - SPORTSBRIEFING -

The su­per­vis­ing pro­ducer of ESPN’s “The De­ci­sion” said Fri­day that the show, and Jim Gray’s ini­tial in­ter­view with

LeBron James, took too long to an­swer the pri­mary ques­tion that peo­ple wanted to hear — where James was go­ing.

But Norby Wil­liamson, ESPN’s ex­ec­u­tive vice pres­i­dent for pro­duc­tion, said he was pleased with how the show’s full 75 min­utes played out. “Some­times it goes per­fect; some­times it doesn’t,” Wil­liamson said.

Pre­lim­i­nary Nielsen Co. rat­ings from the nation’s 56 biggest cities show that more than seven of ev­ery 100 homes with tele­vi­sion sets was tuned in. In Cleve­land, one in ev­ery four homes tuned in to watch James say he was leav­ing the home­town Cava­liers.

Wil­liamson had said be­fore the broad­cast that he ex­pected James to dis­close his new team within the first 10 or 15 min­utes. In­stead, it came nearly a half hour into the tele­cast.

“Did it go on longer than we had hoped it would go on? Yeah, I think it went on,” Wil­liamson said.

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