Trail of Lights funds on track
Organizer’s goal is to bring in more than $1.2 million cost to ensure event returns.
Trail of Lights organizers say they’re on track to meet fundraising goals, clearing the way for the Austin Christmas tradition to return Dec. 16 after a two-year absence.
“The show’s going on … there’s no question,” said Jay Watson, CEO of Forefront Austin, a marketing company focused on community issues that’s helping head the effort to revive the event, which was canceled in 2010 and 2011 because of city budget woes.
The total cost to stage the Trail of Lights is estimated to be $1.2 million, but Watson said Forefront Austin’s goal is to bring in $1.4 million to $1.5 million. That extra cash would help ensure the event will return in future years — in addition to funding improvements.
“We don’t want to start again at zero next year,” Watson said.
Already, crews have switched out some lights used in the 36 holiday-themed displays snaking through Zilker Park, replacing them with energy-efficient bulbs that use 75 percent less energy.
Dec. 16-23, 6:30 p.m. to 10 p.m. daily
Zilker Park Free