Dig­i­tal news op­tions ex­pand

States­man in­tro­duc­ing new apps, bundling dig­i­tal ac­cess.

Austin American-Statesman - - BUSINESS - By Omar L. Gal­laga ogal­laga@states­man.com

In a nod to a rapidly chang­ing news me­dia busi­ness land­scape, the Austin Amer­i­can-States­man on Wed­nes­day is un­veil­ing a new set of dig­i­tal news prod­ucts and bundling all-in­clu­sive apps and e-Edi­tion ser­vices to print sub­scrip­tions.

The changes will also af­fect other news­pa­pers in the Cox Me­dia Group chain — The At­lanta Jour­nal-Con­sti­tu­tion, Day­ton Daily News and The Palm Beach Post.

New and ex­ist­ing print sub­scribers — even those who only sub­scribe to the Sun­day pa­per — will au­to­mat­i­cally have ac­cess to all dig­i­tal ver­sions of the States­man, in­clud­ing smart­phone and iPad apps and page-for-page on­line ver­sions of the pa­per known as “e-Edi­tions,” ac­ces­si­ble on com­put­ers and other de­vices.

For non­sub­scribers, the States­man’s iPad app (which will be re­launched as “News for iPad”) will cost $9.99 a month to ac­cess. An all-in­clu­sive dig­i­tal-only package in­clud­ing all apps and e-Edi-

the con­ver­sa­tion with our cus­tomers from (sell­ing) in­gre­di­ents to solv­ing larger prob­lems.”

That an­swer, he said, will in­volve find­ing new ways to bring to­gether the com­pany’s hard­ware prod­ucts with ad­vanced soft­ware and ser­vices.

And to help him do it, Dell has a very dif­fer­ent se­nior ex­ec­u­tive team from a year ago. On stage with Dell at the Austin Con­ven­tion Cen­ter were John Swain­son, the pres­i­dent of Dell Soft­ware, who joined the com­pany in Fe­bru­ary; Mar­ius Haas, who be­came pres­i­dent of Dell’s en­ter­prise sys­tems busi­ness in Septem­ber; and Suresh Vaswani, who was named to re­place Steve Schuck­en­brock as head of Dell Ser­vices just last week. Swain­son is a long­time former IBM

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