Elk­ton kicks off ‘Cash for Christ­mas’

Cecil Whig - - & - By BRI­ANNA SHEA


— The Elk­ton Cham­ber and Al­liance is giv­ing peo­ple a lit­tle ex­tra in­cen­tive to do their hol­i­day shop­ping down­town this year.

Cash for Christ­mas, which started on Nov. 1, gives peo­ple the chance to earn prizes for shop­ping at cer­tain busi­nesses in the down­town busi­ness dis­trict. Par­tic­i­pat­ing busi­nesses in­clude Amer­i­can Home & Hard­ware, Best Va­ca­tions and Lyons Phar­macy, among oth­ers.

To en­ter the con­test, shop­pers must turn in their re­ceipts to the Elk­ton Cham­ber and Al­liance. For ev­ery dol­lar spent, the par­tic­i­pant re­ceives a ticket.

“(The pur­pose of the pro­mo­tional event is) to bring peo­ple down­town to shop and while they shop we can give back with prizes,” said Mary Jo Jablon­ski, ex­ec­u­tive direc­tor of the Al­liance.

Dur­ing the first four days of the con­test, there were 56 en­tries with re­ceipts that to­taled $1,348.35, said Jessica Price, ex­ec­u­tive assistant with the Al­liance. Last year, there was a to­tal of 119 en­tries with re­ceipts that to­taled $20,964.41, Price said.

There are three prizes up for grabs in the con­test.

A $500 cash prize will go to the per­son who spends the most money while a ran­dom draw­ing will de­cide the win­ner of the $250 cash prize. The third prize is a mer­chant’s gift bas­ket, which in­cludes a gift from each of the par­tic­i­pat­ing mer­chants.

“If they pur­chase some­thing from all 18 mer­chants, they’re in for it,” Jablon­ski said.

The gift bas­ket may in­clude items such as a gift card for a piece of pot­tery, but the final bas­ket has not been as­sem­bled yet, Jablon­ski said. Based on the value of last year’s bas­ket, this year’s bas­ket could be val­ued at over $600, she added.

The dead­line to turn in re­ceipts is 7 p.m. Dec. 16. Prizes are slated to be awarded the same night af­ter the dead­line.

For more in­for­ma­tion, visit www.elk­ton­al­liance.org or call 410-398-5076.


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