STATEMENT OF CORE VALUES
“To give the news impartially, without fear or favor” (Adolph Ochs, 1858-1935)
Impartiality means reporting, that readers can, based on their editing, and delivering the news own knowledge and experience, honestly, fairly, objectively, and determine what they believe to without personal opinion or bias. be the truth.
Credibility is the greatest When a newspaper delivers asset of any news medium, and both news and opinions, the impartiality impartiality is the greatest source and credibility of the news of credibility. organization can be questioned. To
To provide the most complete minimize this as much as possible report, a news organization must there needs to be a sharp and clear not just cover the news, but uncover distinction between news and it. It must follow the story opinion, both to those providing wherever it leads, regardless of and consuming the news. any preconceived ideas on what “A newspaper has five constituencies, might be most newsworthy. including first its readers,
The pursuit of truth is a noble then advertisers, then employees, goal of journalism. But the truth then creditors, then shareholders. is not always apparent or known As long as the newspaper keeps immediately. Journalists’ role is those constituencies in that order, therefore not to determine what especially its readers first, all they believe at that time to be constituencies will be well served.” the truth and reveal only that to (Walter Hussman, 1906-1988) their readers, but rather to report as completely and impartially as possible all verifiable facts so